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The Leanplum Blog
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The Ever-Crowded App MarketSpace
How will you make sure your app stands out in 2022?
$105M Series D, focused on building #1 Retention Cloud
Sunil Thomas, Co-founder & Executive Chairman, CleverTap I am ridiculously excited to announce our $105M in Series D funding, led by CDPQ. Also participating in this round i...
Introducing A New Product Feature: The Image Interstitial
The fastest and easiest way to create beautiful in-app messages with fully customized design, straight from an image – and without the help of a developer. Leanplum is exc...
Focus on What Works With A/B Testing
There’s no doubt that A/B testing is paramount to any app’s success. With data-based insights, app businesses can iterate faster and know that they’re making sound decisions. ...
Content Library
Blog Post
Leanplum at Work — A Day in the Life
Leanplum is proud to have a global workforce of highly talented and dedicated people, all driving towards our collective goal of a customer-first approach. As part of an ongoing...
Blog Post
From Batch and Blast to Personalization at Scale — Accelerating Mobile Revenue
In a recent webinar at App Promotion Summit, London, Brooke Fergusen, senior customer success manager at Leanplum and Becky Percival, head of CRM at Popsa discussed the evolutio...
Blog Post
Leanplum at Work — A Day in the Life
Leanplum is proud to have a global workforce of highly talented and dedicated people, all driving towards our collective goal of a customer-first approach. As part of an ongoing...
Blog Post
Your Guide to The Retention Rate Formula
Loyal customers are key to the success of any business. Growing brands rely on the support of their existing customers not just for repeat sales, but also for those highly profi...
Blog Post
Introducing Leanplum Partner Academy: The New Certification Program for Solutions Partners
Leanplum is investing in our partners’ success Driven by the drastic acceleration of the digital economy and the trend towards mobile-first experiences, consumer spending on mob...
Blog Post
What is an SDK?
SDK is an acronym that crops up at many product development meetings, but relatively few of us know what it really means, and why it’s so important for mobile app marketing. Fin...
